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Make Them Family.
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Who are your best potential customers?
What
motivates them to buyor not buyfrom you?
What do your customers (present and potential)
think about you? What do they think about your
competitors? Why would they buy from them, and
not from you? What will get them to change? |
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Questions like those are meat for market research, and when our clients ask us to seek
out the answers, we deliver back the sizzle and the steak. Focus groups, benchmark studies,
internal and external surveys, mail back questionnaires, samplings, polling, right on
to full-blown university research studies...whatever it takes to dig out the answers,
we have the tools and the talent.
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| Clone Customers By Database Marketing.
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Using reference databases and other sources at our disposal sources that
cover virtually every industry in the world and the companies most active in
themwe have the capabilities to expand your current customer base. First,
we will develop a list of master profiles that tells you what your current customers
really look like, as groups. We then will locate non-customer "twins" that match
those master profiles. After all, who better to sell to than companies who are
just like the companies youre already successful with and are buying the
products you most want to sell? Well tell you who they are and how to
reach them!
For a free sample of how Colburn performs database marketing, go ahead and ask
Colburn about our database marketing solution!
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